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Episode 10: What is an Innovation Agenda?
In this podcast, I define an Innovation Agenda and how important it is for a company to develop one. Every company wants to grow and be the leader in their industries. An Innovation Agenda is one part of the puzzle to help them get there. I discuss how my prior in-house experience at Amway developing an Innovation Agenda is helping my clients now – and how having an Innovation Agenda can put your ahead of the competition and attract the most talented inventors.
I discussed:
- What is an Innovation Agenda?
- Why should a well-run company have one?
- What are the costs of not having an Innovation Agenda?
- Using an Innovation Agenda to stake out IP territory.
- How companies of all sizes can benefit from having an Innovation Agenda.
